AMERICAS BASICS SECURITY AND PRIVACY POLICY
This americasbasics.com web site is a service of SAAL AMERICAS SALES, LLC.
AmericasBasics.com respects the privacy of our customers and the users of our website and has instituted the policies and practices described below to ensure that your personal information is handled in a responsible manner. Our online privacy policy describes the types of personal information we may collect from you when you visit our websites, how we use this information, and when we share it with third parties or our affiliated brands. The information on this website and our privacy policy are subject to change from time to time. Any material changes to our privacy policy and practices will be reflected on this page so that you can be aware of what information we collect and how we are using and/or disclosing it. By using our website, you consent to the collection and use of this information by Americas Basics.
Our policy was last updated on August 12, 2008.
What information does Americas Basics collect?
Americas Basics collects data that you provide to our sales associates in our company, on americasbasics.com and the websites of our affiliated brands through transactions, email registration, sweepstakes, contests, or online membership; or through phone, mail and fax interactions or paper registrations that you submit.
Americas Basics may collect and store two types of information: "personal information" and "automatic information."
Personal information tells us who you are such as your name, gender, billing address, shipping address, email address, telephone number, date of birth or age, any personal preferences you choose to provide, transaction details such as style, size, price, discount, date, your credit card number and expiration date used for transactions.
Automatic information is information that we collect automatically whenever you interact with this website such as your IP address, the type of computer you use, and the web browser you use. An IP address is a number assigned to your computer when you connect to the Internet. Each time you visit this site, our web server may automatically recognize and collect this information. Automatic information also includes "cookies" and "web beacons". A "cookie" is a small amount of data that is sent to your browser from a web server and stored on your computer's hard drive. Among other things, cookies provide a means for us to keep track of your online patterns and preferences. By understanding which areas of the site you visit, cookies allow us to present information, products and services that are of personal interest. A cookie will not allow us to learn any personal information (such as your real name and address) that you have not otherwise disclosed. Most browsers are initially set up to accept cookies. You can change your browser so that it will not automatically accept cookies. However, if you do so, it is possible that some portions of the site may not function as intended. "Web beacons", also known as clear GIFs or single-pixel GIFs, are small image files that we may place on web pages and within web-based email newsletters that we send. Working in conjunction with cookies, web beacons allow us to accurately count the number of unique users who have visited a specific page and the number of times those pages are displayed. We can also use web beacons to let us know how many people opened a web-based email newsletter.
We may associate automatic information with your personal information. In the event of such association, such automatic information will be considered personal information.
Finally, Americas Basics occasionally obtains email addresses of active Americas Basics store customers who requested fashion emails on other websites. Americas Basics also reserves the right to obtain publicly accessible customer demographics.
How does Americas Basics use this information?
Americas Basics uses this information to confirm and process sales transactions or to contact you with questions or communications about your order, or to respond to your customer service inquiries.
Americas Basics also uses this information to enhance and personalize your shopping experience, to communicate with you for marketing and promotional purposes via targeted postal pieces, phone messages, or personalized emails, and to improve the effectiveness of our websites and business activities. You may indicate your contact preferences regarding promotional communications either directly to us online or to customer service representatives.
How can you access your information?
You may access and edit the information that you provide online by signing in at americasbasics.com. Simply click on the "Sign In" link from the home page and enter your email address and password to access your information. You can request password help at any time by clicking on the "don't have password?" link at which time americasbasics.com will email your password to the associated email address. Currently, we do not provide online access to information that you provided to Americas Basics offline. But at any time you may request access to your information from our customer service representatives.
How does Americas Basics protect your information?
Unfortunately, no data transmission over the Internet can be unconditionally guaranteed to be secure. Therefore any information you transmit to us is sent at your own risk.
However, when you place an order online, we use encryption technology, such as Secure Socket Layer Technology ("SSL"), to protect your personal information during data transport. SSL encrypts your order information, including your name, address, and credit card number, before it is transmitted to us to avoid the decoding of your information by anyone other than Americas Basics.
Does Americas Basics disclose your information to others?
Except as described in this privacy policy, Americas Basics does not sell, rent or trade with third parties any personal information you provide to us online or at our stores, nor do we share such information with third parties. We may disclose personal information about you to third parties who provide services to us and who agree to maintain the confidentiality of such information in accordance with this privacy policy and use the information only in connection with the services they provide. These third parties may provide a variety of services to us including, without limitation, assisting us in fulfilling your transactions and customer service inquiries, updating your customer information record in our database, deploying our promotional offers to you, or fulfilling your request to unsubscribe from our email. We do not authorize those third parties to make any other use of your information.
We may disclose personal information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact, or bring legal action against someone who may have breached our Conditions of Use or who may be causing injury to or interference with (either intentionally or unintentionally) our rights or property, other users of our website, or anyone else who could be harmed by such activities.
We may also disclose personal information when we reasonably believe that the law requires it. We might sell or buy subsidiaries, or business units. In such transactions, personally identifiable information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing privacy policy. Also, in the unlikely event that assets of Americas Basics are sold, personal information may be one of the transferred assets.
Can I unsubscribe?
Americas Basics honors every request to unsubscribe from receipt of emails within ten (10) days of receiving the request, not only for promotional emails that Americas Basics sends, but also for emails about Americas Basics that we permit other companies to send to their own list of subscribers.
How does Americas Basics protect a child's privacy?
This site is a general audience web site. We do not intentionally collect personally identifiable information from children under the age of thirteen. If we become aware that we have collected personally identifiable information from a user of the site who is under the age of 13, we will remove that child's personal information from our files.
Does americasbasics.com have links to other web sites?
While you are using this website, you may be linked or directed to other third party sites outside of the website that are beyond our control. Each of these third parties may have a privacy policy different from ours. For example, you might click on a link or banner ad that will take you off the website. These links and banners may take you to sites of advertisers, sponsors and co-branding partners. Please review the privacy policies of these sites. We are not responsible for any actions or policies of such third parties. For more information, please read our copyright, trademark, and site usage policy.
Contact Information
We welcome your comments regarding this privacy policy. Please send any concerns to:
Americas Basics
Customer Service
3965 Bedford Ave
Brooklyn, NY 11229